Meesho Business model & The ultimate Detailed case study


 

Meesho Business model – Meesho is social e-commerce startup Started by IIT Delhi graduate Vidit Aartrey and Sanjeev Barnwal in December 2015. It stands for Meri shop Meesho, which is the latest Indian unicorn, And its deals as a digital reselling platform. That enables Small businesses to connect and sell via social media platforms with the main hook being to be able to start an online business from home without investment.

Meesho Business model enables small and medium businesses and individuals to start their online stores through social Platforms such as Whatsapp, Facebook, Instagram, etc. The company headquarter is located in Bangalore, Karnataka.

In 9 rounds Meesho has raised a total of $515.2M. Meesho has raised their latest funding was on April 5, 2021, from the series “E” round. A total of $300M by SoftBank Vision fund after that the current valuation of Meesho is approx $2.2 Billion. And, currently, Meesho Business model has more than 2 million active sellers on its platform

Meesho Business model became India’s first startup model In which Facebook has invested in June 2019.

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